Business Leaders Live #7

Lunch with Bernadette Schwerdt & Simon Griffiths – 23 June at 12.30pm.

Ever wondered why you haven’t reached that next phase of your business online?

Well, you’re about to get some pretty fundamental tips thanks to our next Business Leaders Live guests. Joining us for our seventh episode is business guru Bernadette Schwerdt and Who Gives a Crap co-founder Simon Griffiths.

The pair will delve into an engaging chat about all things online business, marketing, advertising, copy-writing and much more this Wednesday 23 June at 12.30pm LIVE on our Facebook page.

Where else can you get FREE access to such brilliant business-minded moguls?

A former advertising agency executive, Bernadette Schwerdt has worked on global campaigns for clients such as Apple, Amex and Colgate. In 2001 she founded the Australian School of Copywriting, and has since trained over 9000 people to become freelance copywriters.

She was the producer and host of The Age newspaper’s online video series, ‘Secrets of Online Entrepreneurs’, which subsequently became a bestselling book of the same name. Her second book, ‘How to Build an Online Business’ went to #1 on Amazon and her third book, ‘Catch of the Decade’, ghost-written for the billionaire brothers behind Catch.com and Menulog, was a #1 bestselling business book on Booktopia and held that spot for 3 months.

She has a top rating podcast on Triple M’s podcast platform Listnr, and is also the host of the popular podcast, ‘So, You Want to be a Copywriter’.  She was recently named in the Top 50 Small Business Leaders in Australia by Inside Small Business magazine and is a regular contributor to Sky News, Mamamia and Smart Company.

Simon Griffiths, on the other hand, is the Co-Founder and CEO of Who Gives A Crap, a profit-for-purpose toilet paper company that donates 50% of its profits to help build toilets in the developing world. 

Driven by a passion to use business to give back, in 2010, Simon had the idea to start a toilet paper company that builds toilets in the developing world. In 2012, he launched Who Gives A Crap with a crowdfunding campaign, which he will tell you more about. 

Since then, Who Gives A Crap has grown at 2-3x year-on-year, relying on word-of-mouth as its main driver of growth.

Head to our Invest Frankston Facebook page on Wednesday 23 June at 12.30pm to watch their chat LIVE or click here to get ready for it.

BLL will this time be filmed at You-Group Victoria, Frankston.

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